With more than 200,000 suppliers already registered on the platform, Boots has said that the RangeMe partnership will be a portal to working with new and emerging brands.
This will strengthen Boots’ commitment to working with a broad range of suppliers, including SMEs, and to support a fair and equal chance to compete for opportunities.
Steve Ager, Chief Customer and Category Officer at Boots said: “Our partnership with RangeMe will create a direct route for interesting and innovative brands to reach and pitch to our buying team, that cater to our diverse customer base and local communities.
“We introduced hundreds of new product brands last year, and we’ve seen many interesting start-ups launch post-pandemic. We’re looking forward to being able to support these businesses in their success by offering a new way for our buyers to discover them.”
Adding, Nicky Jackson, CEO of RangeMe said: “This is also an extraordinary opportunity for suppliers around the world to connect directly with Boots buyers and showcase their products. Our mission has always been to empower retailers and suppliers to be productive and successful whatever their objective. The platform offers retailers hyper-local choices as well as innovative global options. We exist to help them offer their customers an extraordinary experience.”