Kubota chooses Carousel

Kubota UK, manufacturer of agricultural and construction equipment, has chosen Carousel to be its sole distribution partner. Carousel will fulfil all spare part requirements for its dealer network, and optimise the manufacturer’s logistics services.

Carousel will now be responsible for UK and European dealer deliveries, collections and returns. It will work in collaboration with Kubota’s UK warehouse partner Unipart Logistics, operating from its central hub in Birmingham.

“Service excellence is the life blood of the Kubota business and the fact that Carousel mirrors this in its own customer-first ethos was of vital importance when making this business decision,” said Mike Ardolino, business development manager (Parts) at Kubota UK. “Our partnership with Carousel will not only help us increase our service levels even further, but also helps us achieve new standards of customer aftercare.

Morton Griffiths, UK managing director at Carousel, said: “For organisations like Kubota with complex delivery requirements, the logistics process offers one of the best opportunities to impact customer experience directly. By combining technology, efficient processes, industry relationships and service excellence, we are well placed to support Kubota in improving its customer satisfaction and carve out an even greater competitive advantage within their market.”