The UPS Store and US Postal Service team up to promote small business

The UPS Store and the US Postal Service have announced they are working together to provide small businesses with a new, cost-effective direct mail programme.

By identifying geographic areas by city, neighbourhood or a specified distance from their businesses, the US Postal Service’s Every Door Direct Mail-Retail (EDDM Retail or EDDM-R) service allows small businesses to advertise to every delivery address in their target markets without the need for a mailing list.

"When it comes to marketing, it is important for small businesses to make it local," said Stuart Mathis, president of Mail Boxes Etc., Inc., franchisor of The UPS Store. "By working with the US Postal Service, The UPS Store franchise network now provides one convenient destination for the small business community to effectively and efficiently communicate with their target audiences."

The EDDM-R programme allows small business customers to work with their local UPS Store centre to print and distribute direct marketing pieces to every address in a designated neighbourhood.

The UPS Storecentres help with the logistics of running a small business, including packing and shipping services and professional printing services.

Quelle: eyefortransport
Portal: www.logistik-express.com