DHL boosts its commitment in the fashion industry
DHL has teamed up with multiple fashion organisations across the globe to design tailored initiatives that will help fashion businesses to streamline their international supply chain and expand their business into new markets. Among the new partners are the Council of Fashion Designers of America (CFDA), the British Fashion Council (BFC) and Camera Nazionale della Moda Italiana (CNMI) in Milan.
“It has always been a major goal of DHL to support the fashion industry in all its different facets. The new approach will allow us to reach an even larger audience of fashion businesses consistently throughout the year with tailored support across their various needs, from producing a collection to shipping it to fashion shows and setting up an e-commerce presence.” said Arjan Sissing, Senior Vice President Corporate Global Brand Marketing, Deutsche Post DHL Group.
As a committed partner of the fashion, luxury goods and retail industries for decades, DHL provides a comprehensive range of logistics solutions. Each solution is tailored to individual requirements along the fashion supply chain including development, marketing and distribution. Among the services that the logistics company provides are time definite and day definite express delivery services, e-commerce fulfillment solutions and fashion apparel centres of excellence including value-added services.
DHL will continue its long-standing partnerships with London Fashion Week, Mercedes-Benz Fashion Weeks in Sydney, Berlin, and Moscow. In addition to Mercedes-Benz Fashion Week in Australia, DHL is also a partner of the Fashion Laureates. As a part of its fashion industry engagement in Russia, DHL was also a contributor to the Fashion Futurum Conference. DHL Express Russia, the Official Logistics Partner of the event, held a workshop on cross-border e-commerce to give valuable advice to fashion businesses aiming to grow and tap into new markets in the future.