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Hapag-Lloyd installs tracking devices on its dry container fleet

Hapag-Lloyd has taken the first step in its major project to equip its entire dry container fleet with real-time tracking devices. The first of these IoT devices are now being installed on dry containers at the CMR depot in Wilhelmsburg, a district of the shipping company’s hometown of Hamburg.

In the next few weeks and months, installations will begin in other selected container depots in North and South Europe, Asia, and the Middle East. Within the next year, up to 200 depots worldwide will take part in the installation of 1.6 million of these devices on standard containers. Plans call for the vast majority of Hapag-Lloyd’s dry containers to be outfitted with these devices by the end of 2023.

“We are the first carrier in the industry to undertake such a far-reaching step towards the digitalisation of container shipping. The containers leaving our depots with a tracking device will now be fully visible to us and, in a next step, to our customers as well – whether they are in a warehouse or moving on a truck, train or barge. We believe that the increased transparency has the potential to improve the management of strained supply chains for the benefit of our customers,” says Dr. Maximilian Rothkopf, COO of Hapag-Lloyd.

The container fleet is currently being equipped with devices from the established TradeTech partner Nexxiot, and devices from ORBCOMM, a global leader in IoT solutions, will also be installed starting later this year.

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