The real-time visibility of Coca-Cola HBC’s transportation network provided by Shippeo will allow the company to further improve both internal and external logistics efficiency, by improving collaboration with its carriers.

The deployment of the technology aims to improve service levels, while at the same time reduce transportation costs, due to a reduction in waiting times, improved flexibility, and resources planning.

Valentin Radu, Logistics Technology & Automation Manager at Coca-Cola HBC said: “The scale and complexity of our operation creates a large administrative effort to coordinate with carriers, which makes handling exceptions time consuming. By implementing Shippeo’s real-time transportation visibility platform, we aim to streamline our logistics operations while further improving on-time deliveries to our customers.”

Antonio Ventriglia, Group Logistics Director added: “Shippeo’s platform provides both the flexibility and capabilities to meet our specific needs. A smooth integration with SAP and our existing systems was also an important factor for the final decision as we wanted to limit manual activities to the shortest possible time frame.”