Damco Rail: New business with clothing retailer H&M
In November 2017, a block train – booked by a single customer and shipped from the same origin to the same destination without being split up or stored en route – arrived in France, full of sporting goods from China for the retailer Decathlon.
Now, just a year and several Decathlon block trains later, the rail team has won new business with fashion retailer H&M, extending A.P. Moller – Maersk’s block train volumes. This comes on the back of additional wins within the chemicals, fast-moving consumer goods (FMCG) and lifestyle sectors, with customers including Syngenta, Wyeth, Testrut and Levi’s.
“With the block train, we have identified and defined a service that is in genuine demand by our customers. As we – Damco and Maersk Line – are working together more frequently on rail, we are now beginning to see real results in the market with current and potential customers. These results are also creating a positive appetite for rail throughout the organisation,” says Kasper Krog, Global Head of Rail for Damco.
Damco CEO Klaus Rud Sejling also sees the success of the close working partnership with Maersk Line and the block train service so far as critical to taking rail to the next level, particularly in terms of commercial efforts. “To make good on our ambition, we will need to sharpen our focus on winning over more customers and to strengthening people’s understanding around the benefits of block train,” he says.
“Rail is an increasingly important option for our customers, so it’s great that we’re able to cooperate to meet their needs,” says Lee Sissons, Maersk Line’s Head of Trade and Marketing in Greater China Cluster. “We can see clearly that our customers are asking for rail in addition to their ocean freight business, so it is in our interests as a group to offer both.”
– The 10,000 km block train service from China to Europe offers multiple advantages for businesses. In addition to saving some 21 days of transport time, the service also brings tangible financial, operational and environmental benefits.
– Aside from costing less than air freight, the block train is substantially faster than sea freight. This means businesses can expand and mix multi-modal options according to their needs.
– With sustainability becoming an increasingly important consideration for many businesses, the comparatively lower carbon emissions that rail offers can be attractive for firms with sustainability targets to meet. Rounding off the service is the minute-by-minute visibility that we can deliver to businesses via GPS tracking and daily reports on the cargo.