Logwin starts the “red carpet logistics“ product line
Logistics service provider Logwin is now offering a special product for the premium fashion sector in Asia:
The global logistics service provider Logwin is now offering a special product for the premium fashion sector in Asia – its “red carpet logistics”. The first step in its introduction throughout Asia was taken in Shah Alam, Malaysia, where Logwin opened a warehouse specially dedicated to the requirements of exclusive fashion articles in November 2011. In the next phase Logwin will be upgrading its existing fashion warehouses in Hong Kong, Singapore, Shanghai and Sydney to meet the exacting “red carpet logistics” standards. Finally the network will be expanded to include Indonesia, India, Thailand, Vietnam and additional locations in China. The storage area of these facilities ranges from9,000 m² to18,000 m².
According to Logwin “red carpet logistics” combines the transport of high-quality fashion products from and to Asia as well as within Asia with specially equipped warehouses and advanced services for the fashion and lifestyle industry. “The concept is aiming to server the growing demand for premium European brands in Asia”, explains Marc Wijnen, Director Logistics at the Logwin business segment Air + Ocean. At the same time Logwin will also be focusing its “red carpet logistics” on premium Asian brands intended for export to Europe, Australia and the USA.
The Asian fashion market is already the largest in the world. It is expected to become 35 per cent larger than that in Western Europe by 2015. Trade in clothing grew by 7.6 per cent in Asia in 2010 alone according to a study by Euromonitor in 2011. PricewaterhouseCoopers has predicted that demand for fashion and clothing will grow by 4.7 per cent in Asia this year, with China leading the way with an increase of 10.8 per cent.
Quelle: LogEastics
Portal: www.logistik-express.com