McLaren partners with DP World
McLaren Racing today announced a ‘major’ partnership with DP World, as an official partner of the McLaren Formula 1 Team from 2023.
The partnership will support the McLaren F1 Team to achieve enhanced efficiency by reimagining the team’s supply chain to make it faster, smarter, and most importantly, more sustainable.
DP World’s logistics solutions aim to bring clarity to efficiently bridge McLaren’s global and complex supplier network, to support the ongoing development process and on-track performance gains.
In addition, partnering with McLaren provides DP World with a global platform to engage with customers, prospects and stakeholders, and this partnership will form an essential part of its business growth plans in the automotive, technology, and energy sectors.
DP World will also become the lead partner of McLaren APEX, McLaren’s off-track business-to-business event programme, promoting influential collaborations across McLaren’s expansive partner network and beyond.
Zak Brown, CEO of McLaren Racing said: “We are thrilled to welcome DP World to the McLaren family. Logistics is a significant challenge in a global sport like Formula 1, and DP World’s smart solutions will help us enhance the efficiency of our partner and supply chain network, contributing to performance on and off the track.
“We are proud to partner with a brand that shares our values in sustainability, including our journey to reduce emissions from our sport. We look forward to going racing with DP World in 2023.”
Source: logisticsmanager.com