Americana and Logwin prolong cooperation

Fashion supplier Americana covers wide parts of Europe with logistics services of Logwin Solutions:

Fashion supplier Americana prolonged its contract with the global logistics service provider Logwin ahead of time in February 2011 until mid-2015. Since the cooperation started three years ago Logwin has increased the warehouse space dedicated to the fashion customer five-fold and started deliveries to additional European countries.

The company Americana, based in Manchester, is the exclusive marketing partner for the Bench fashion label. Logwin has been organising warehousing for the fashion products at its site in Nuremberg since the end of 2008. The logistics service specialist also provides a large number of value-added services and subsequent distribution. The cooperation started with 3,500 m² for textiles and accessories, which has now grown to an area of 18,000 m².

The increase in warehousing space is due to growing international demand. At the beginning, Logwin supplied retailers, retail chains and Bench stores throughout Germany, Austria, Switzerland, Belgium and the Netherlands from Nuremberg. Scandinavia, Russia, Poland, Czech Republic, Croatia, Serbia, Italy, Greece, Cyprus, France, Spain and Portugal were added in January 2010.

This year Americana expects several million articles of Bench brand clothing and accessories to be distributed for sale via the logistics centre in Nuremberg. A 100-meter long packaging line with 20 packing tables stands ready to prepare goods for dispatch. At peak periods up to 100 temporary staff work here in addition to the 30 permanent employees. They pick, pack and ship around 50,000 articles every day. " We are expecting a freight volume of around one million euros for 2011. Together with sales in warehouse logistics, this will result in a total volume of around five million euros," says Stephan Krajewski, Manager Sales and Key Account Management at the Logwin business segment Solutions.

The value-added services at the Nuremberg logistics site include labelling, repacking, price-ticketing and security tagging. As for procurement logistics, Logwin organizes the transport of containers, including customs clearance, from Asia to the Port of Hamburg and onwards to Nuremberg. This is where Logwin staff arrange import customs processing, unload the containers.

Quelle: LogEastics
Portal: www.logistik-express.com