New brand appearance with Röhlig Logistics
Bremen logistician Röhlig presents new corporate design Since the beginning of this month the Bremen-based logistics service provider Röhlig presents itself with a new brand appearance to its partners, customers and employees. “We must distinguish ourselves from competitors to be up to future challenges, and leave our marks in the global market. Therefore a strong brand-identity is indispensable. We developed the new corporate design in cooperation with the Scholz & Friends Media Group from Hamburg. The new design is based on our fundamental values: solid – vivid – committed “, says Thomas W. Herwig, Managing Partner of Röhlig. The new Röhlig logo, which was elaborated in cooperation with deepblue networks from Hamburg, symbolises in three respects what the international logistics service provider Röhlig stands for. The three outer elements of the new logo reflect Röhlig’s core business sea freight, air freight and project logistics, fundamental values and the brand’s promise: high quality – high tech – high touch. Röhlig is headquartered in Bremen and is a transcontinental acting, medium sized logistics enterprise that operates locations in Europe, Africa, North and South America and in the Asian/Pacific region. In the preceding fiscal year the enterprise employed 1,600 persons in 29 countries and generated an EBIT of EUR 10.4 million (2008: EUR 14.6 million) and an annual surplus after taxes of EUR 6 million (last year: EUR 11.1 million). Quelle: Österreichische Verkehrszeitung |